Episode 9: Motorsport Marketing Editorial Director David S. Wallens
On this edition of the podcast, we give you a behind the scenes look at our day-to-day life in the magazine biz in a chat with Editorial Director David Wallens. David tells us a bit about his early days in college, getting the job with us back in 1993, and working his way into the driver's seat of a very exciting sports car magazine. We also chat about how his job has changed because of new technology, and a little about the actual process of building a magazine, from concept to execution. David also tells us about his latest press trip, where he got a chance to drive BMW's all New MINI.