Published: April 3, 2020, 10 p.m.
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- Use multiple, representative samples of screened participants
- Multiple groups allow generalization and greater confidence in patterns
- Objective, behavioral scientist moderates focus group
- Conducted in from the comfort of participant\\u2019s home
- Simulates live discussion among participants
- Examine how individuals affect others\\u2019 expression of emotions and verbal responses
- Records each participant\\u2019s facial expressions for offline analysis
- Records text of each participant\\u2019s speech for offline analysis
- Multiple channels of data
- Survey responses
- Facial expressions of emotion
- Linguistic analysis of speech to reveal more dimensions of personality
Learn more about live focus groups.\\xa0
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