1: Managing Brand Color in a Global Supply Chain: Lindt & Sprungli
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From Lindt & Spr\\xfcngli, the fine confectionary of Lindt Chocolates, Sonja Dearden talks about managing, maintaining, and auditing brand color consistency with multiple suppliers and print service providers globally in the consumer packaging goods supply chain.
Guest: Sonja Dearden of Lindt & Spr\\xfcngli.
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