078: Becoming The Naked Agent with Brandon Straza

Published: May 20, 2019, 10 a.m.

b'Brandon began his career in the financial services sector, but coming from a family of business owners, he believed that controlling his own path was valuable. So after meeting his wife, they founded American Option Insurance Group in 2011.
\\nFast forward to 2017, Brandon realized he wanted to bring more value to their business partners, so he launched The Naked Agent, an initiative to highlight his business partners through video and storytelling.
\\nToday Brandon runs his insurance business, produces The Naked Agent, and even facilitates mentorship programs to connect seasoned pros with newer insurance agents needing support.
\\n 
\\nPlaces to Find Brandon:
\\nReal Naked Agent website.
\\nOn Facebook @RealNakedAgent
\\nOn Instagram @realnakedagent
\\n 
\\nShow Notes:
\\n[3:00] minute: Tell me what life was like for you growing up and what was the mindset around money instilled in you?
\\n
\\nFamily had a restaurant growing up, which created an entrepreneurial mindset.
\\nFamily went bankrupt when Brandon was 10 or 11 years old, his father left at that point, and they didn\\u2019t have anything left.
\\nHaving everything taken away was what created that hunger in him today.
\\n
\\n[5:20] minute: Did you parents talk to you about what was going on, or what was the conversation around money like in your household around money after this bankruptcy?
\\n
\\nDidn\\u2019t talk about it much at all.
\\nFelt like outcasts in their own town.
\\n
\\n[6:40] minute: Going forward to your life working in the financial services sector and then leaving that to start your own business, what was the impetus for you to make that jump?
\\n
\\nMade good money but didn\\u2019t love any part of what he was doing.
\\nHis Wife told him, \\u201cShit or get off the pot\\u201d.
\\nWas told no by almost everyone, and that built the motivation.
\\n
\\n[11:00] minute: You mentioned this was right when you got married, what was it about the two of you, or any things you did in your relationship that allowed you to sustain through those first 18 months?
\\n
\\nBelief. Knowing it was not BS.
\\nLearning every day still how to make being an entrepreneur work for a family.
\\n
\\n[13:30] minute: What has been the biggest transformation in terms of mindset that you\\u2019ve had to make to grow your insurance business over the years?
\\n
\\nThe industry was really stuck doing the same thing over and over and it no longer completely worked.
\\nLed to the creation of The Naked Agent.
\\nFirst time learning that doing it differently can work, and that helped change his mindset on being willing to do things different.
\\n
\\n[15:45] minute: And what has the response been to The Naked Agent?
\\n
\\nEasy segway into having a conversation, and shines a light on him and his company that no other insurance companies are getting.
\\nStory of one of the first interviews that showed him what he was doing was going to work.
\\n
\\n[19:35] minute: The skills you are needing to leverage to pull off The Naked Agent, they are very different than what you needed to build the insurance company. I\\u2019m curious what that has been like and if there are any habits that have been the most helpful to work both these skill sets?
\\n
\\nAlways have had the creative side.
\\nFound a partner he knew had the skill set he needed and moved that person to Texas to be in the same place as him.
\\n
\\n[23:40] minute: Outsourcing your lowest value tasks.
\\n
\\nReal world lawn-mowing example.
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\\n[25:45] minute: Helping others is really a cornerstone of your values, and I know one way you do that is through Shades of Hope, can you tell me about that?
\\n
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