In today's podcast, I tell you an emotional story about my trip to Guadalajara Mexico. And how a 6'5 African American man was accepted into the culture like family instantly.
I then talk about how perception enhances your ability to become a better writer.
We also talk about positioning in marketing and how to position products and services in a way that makes readers connect with what you are writing about in a new and exciting way.
I hope you enjoy it.