Inside the Industry: How MSP’s Can Drive Success with Account Based Marketing

Published: May 8, 2017, 10 a.m.

Account-based marketing (ABM) is a great way to drive business by targeting individual prospects and high-value opportunities—and it’s quickly becoming one of today’s most popular marketing trends. In this episode of Inside the Industry, we dive into the concept of ABM and offer a few key pointers and recommendations for MSPs that are looking to start developing an account-based strategy. Tune in now to learn more!