BING - the highly profitable afterthought | What lies within the Doomsday Vault?! | Abercrombie & Fitch and the art of survival

Published: Oct. 11, 2021, 9 a.m.

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Like over 90% of internet users, you utilize Google for all of your search needs. Heck, Google is synonymous with search! But what about the distant second place option: Microsoft\\u2019s BING?\\xa0 Shouldn\\u2019t BING concede to Google and quietly go away?\\xa0 It\\u2019ll never happen. We\\u2019ll tell you why.\\xa0 \\xa0

Near the North Pole there\\u2019s a facility that\\xa0 guards mankind\\u2019s most critical resource. It\\u2019s not a medicine, it\\u2019s not a fuel, it\\u2019s not Santa\\u2019s workshop. What could it be?

Abercrombie & Fitch used to be the official uniform of hip teenagers everywhere - until it wasn\\u2019t.\\xa0 Another tale of massive corporate failure \\u2026 or is there still hope for A&F?

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Episode Sources/Go Deeper:
https://medium.com/decodein/how-did-bing-survive-over-the-years-a17fb649ac9b

https://time.com/doomsday-vault/

https://www.businessinsider.com/history-of-clothing-brand-abercrombie-and-fitch

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