Everything You Wanted To Know About Educational Branding ... But Didn't Have The Experts To Ask

Published: March 25, 2019, 10 a.m.

b'In this episode of \\u201cAsk the Tech Coach,\\u201d Jeff and Nick sit down with Michael Cohen, Matt Miller, and Chris Aviles to discuss their top branding strategies for educators.
In this episode, we discuss:

* Reflections from Last Week
* Tech Coach Mastermind




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* Do You Have a Question For Us?




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* How and Why to Build an Educational Brand




Is it important to have a branded identity?
What goes into creating a recognizable brand?
The importance of a website in branding.
Content Creation Strategy
Favorite Applications

Website

WordPress


Graphics

Adobe Photoshop
Adobe Spark
Adobe Rush
Canva
Camera App


Social Media

Buffer \\u2013 Social Media Scheduling


Strategies

Have something to give away (PDF) through a newsletter/mailing list

Mailchimp
ConvertKit






How to approach conferences/conventions
Being recognizable on the outside and a teacher on the inside






* On the Next Episode


Ep44: Schoology: Standards-Based Grading



40 Chrome Extensions Every Tech Coach Should Know
About our Guests
Chris Aviles
Chris Aviles is a teacher at Knollwood middle school in the Fair Haven school district in Fair Haven, New Jersey where he runs the renown Fair Haven Innovates program he created in 2015.
Links of Interest

@TechedUpTeacher
www.TechedUpTeacher.com \\xa0

Matt Miller
Matt Miller is a career Spanish teacher turned speaker, blogger and author of Ditch That Textbook. Through blog posts, books, videos, podcasts, and other resources, he empowers teachers to teach with less reliance on the textbook through technology, creativity and innovation.
Links of Interest

Blog: DitchThatTextbook.com / FREE ebook: DitchThatTextbook.com/101
Twitter: @jmattmiller
Facebook: facebook.com/ditchthattextbook
YouTube: youtube.com/ditchthattextbook
Pinterest: pinterest.com/ditchthattxt'