b'
Kannauj is a sleepy Indian town that has managed to nurture a prized skill for generations.
\\nSynopsis: The Straits Times\' foreign editor Bhagyashree Garekar chats with ST\\u2019s correspondents in the Asia-Pacific, the US and Europe.
\\nThey talk about life as it goes on, amid the screaming headlines and bubbling crises.\\xa0In this episode, she chats with ST\'s India correspondent Debarshi Dasgupta.
\\nPerfume-making is an ancient tradition in Kannauj, a city by the Ganges river in the northern Indian state of Uttar Pradesh.\\xa0Kannauj\\u2019s perfume industry flourished for centuries under royal patronage, especially that of the Mughals, who ruled South Asia from the 16th to 19th century.
\\nCheap foreign perfumes and deodorants, with their heady mix of new fragrances, swamped India from the 1990s, edging out Kannauj\\u2019s attars. Now, a new Perfume Tourism initiative launched in March 2023, seeks to revive Kannauj\\u2019s lost glory and popularise its products among individual users, allowing tourists to take a deep personalised whiff of Kannauj\\u2019s ancient perfume-making tradition, from flower to bottle.
\\nHighlights (click/tap above):
\\n1:04 What\\u2019s so special about Kannauj?
\\n2:40 Narrow lanes and expansive imagination
\\n4:44 Can you make perfumes in your kitchen; what marks a good perfume\\xa0
\\n9:05 What might a Singapore-inspired perfume smell like, if Mr Pranav Kapoor, an eighth-generation perfumer, were commissioned to make it?
\\n12:22 What is \\u2018mitti attar\\u2019?\\xa0
\\n14:11 Does traditional perfume making have a future?\\xa0
\\nRead Debarshi Dasgupta\\u2019s article here: https://str.sg/iw5d
\\nProduced by: Bhagyashree Garekar (bhagya@sph.com.sg), Ernest Luis and Fa\\u2019izah Sani
\\nEdited by: Fa\\u2019izah Sani
\\nFollow Letter From The Bureau Podcast every first Friday of the month on our Asian Insider Podcast channel here:
\\nChannel: https://str.sg/JWa7
\\nApple Podcasts: https://str.sg/JWa8
\\nGoogle Podcasts: https://str.sg/wQsB\\xa0
\\nSpotify: https://str.sg/JWaX
\\nSPH Awedio app: https://www.awedio.sg/
\\nWebsite: http://str.sg/stpodcasts
\\nFeedback to: podcast@sph.com.sg
\\nRead Bhagyashree Garekar\\u2019s articles: https://str.sg/whNo
\\nRead Debarshi Dasgupta\'s articles: https://str.sg/wtmh
\\nRead ST\'s Letters From The Bureau: https://str.sg/3xRd
\\nRegister for Asian Insider newsletter: https://str.sg/stnewsletters
\\n---
\\nDiscover more ST podcast channels:
\\nCOE Watch: https://str.sg/iTtE
\\nIn Your Opinion: https://str.sg/w7Qt
\\nAsian Insider: https://str.sg/JWa7
\\nHealth Check: https://str.sg/JWaN
\\nGreen Pulse: https://str.sg/JWaf
\\nYour Money & Career: https://str.sg/wB2m
\\nST Sports Talk: https://str.sg/JWRE
\\n#PopVultures: https://str.sg/JWad
\\nMusic Lab: https://str.sg/w9TX
\\nDiscover ST Podcasts: http://str.sg/stpodcasts
\\n---
\\nSpecial edition series:
\\nThe Unsolved Mysteries of South-east Asia (5 eps): https://str.sg/wuZ2
\\nInvisible Asia (9 eps): https://str.sg/wuZn
\\nStop Scams (10 eps): https://str.sg/wuZB
\\nSingapore\'s War On Covid (5 eps): https://str.sg/wuJa
\\n---
\\nFollow our shows then, if you like short, practical podcasts!
\\n#STAsianInsider
See omnystudio.com/listener for privacy information.
'