The First Big Win
b'In this episode, we\\u2019ll talk about the first big win and what it did for the company. You\\u2019ve spent half your first round, hired a dozen employees, signed 20 customers. But be honest: Those \\u201ccustomers\\u201d were other start-ups, local companies, friends of yours. Then comes a cold lead, a different time zone, your first \\u201cmainstream\\u201d prospect. It\\u2019s the first deal that would legitimize you. You need the win, the money, the morale boost. Time to step up!'