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ICIC’s mission is to drive economic prosperity in America’s inner cities through private sector investment to create jobs, income and wealth for local residents. Founded in 1994 by Harvard Business School Professor Michael Porter, the Initiative for a Competitive Inner City is a national nonprofit research and advisory organization and the leading authority on U.S. inner city economies and the businesses that thrive there. http://icic.org/ ICIC is the outreach coordinator for Goldman Sachs 10,000 Small Business platform: http://icic.org/urban-business-initiatives/10000-small-businesses/ Goldman Sachs 10,000 Small Businesses is a $500 million investment to help entrepreneurs create jobs and economic opportunity by providing them with greater access to education, financial capital and business support services. The 10,000 Small Businesses program currently operates in 19 markets in the U.S. through a network of more than 100 academic and community partners, and the program continues to expand on a city-by-city basis. https://10ksbapply.com/ In this episode: Why leveraging your alumni will help your recruitment Ways business owners can work on their business instead of in their business The top tools a large business uses to find new customers