Understanding the "Gen Z" Generation!

Published: May 11, 2020, 10 a.m.

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Sarah discusses:

Why she loves researching "Gen Z", currently 13-25 for her new book:\\xa0 InstaBrain: The New Rules for Marketing to Generation Z

Why the Gen Z generation is hyper focused, loves taking screen shots and is attracted to companies that promote people opposed to their brand.

Her method for staying on top of her financials.

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