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I started a little commerce store last year as a bit of an experiment and along the way hired the lovely Helen Lindop to organize all my email campaigns.
\\nShe did a fab job and is the founder of her own email marketing agency helping clients the world over organize and manage their email clients, platforms, and campaigns.
\\nI asked Helen to jump on a call with me to have a chat about email marketing in 2020. Particularly taking into consideration social media and instant messaging that seem far more prevalent than email these days.
\\nDuring our far-reaching conversation Helen & I discussed;
\\nHow she started her own agency and some of the struggles she had to get off the ground
\\nWhat it was about email marketing that particularly caught her eye
\\nWhy email marketing is not dead and why it\'s still such an important part of your marketing strategy
\\nWhy email marketing is harder and what you need to consider to ensure it\\u2019s effective in 2020 and beyond
\\nHow to get started building an email list
\\nHow to create engagement from the get-go
\\nHow to re-engage your list after a period of absence
\\nSome key points to know about GDPR
\\nThe best email clients online today
\\nLinks Mentioned in Todays Episode
\\nYou can find Helen here - https://helenlindop.com/
\\nAnd on YouTube here - https://www.youtube.com/user/HelenLindop
Mailer Lite
\\nConvert Kit
\\nKlaviyo
\\nAweber
\\nMailchimp
\\nElementor
Full podcast playlist available at - https://yourlifestylebusiness.com/podcast/
\\nYour Lifestyle Business FB Community - https://yourlifestylebusiness.com/fbcommunity
\\nYour Lifestyle Business Instagram - https://yourlifestylebusiness.com/instagram
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