Published: Nov. 4, 2021, 9 a.m.
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Entrepreneur and pharmacist, Chris Cozzolino, talks about his journey building several businesses as a recent graduate.\\xa0
Key Points From This Episode
- Chris shares what drew him into the profession, and the freedom of remote working.\\xa0
- Reflecting on Chris\'s non-traditional career path, and building something impactful.
- How social media is a fascinating concept of reaching so many people at once.\\xa0
- How making money in a video game as a teenager galvanized his entrepreneurial spirit.
- Discussing the big barriers to starting a business, like upfront capital and inventory holding times.\\xa0
- Optimization through combining drop shipping and retail arbitrage.
- Chris outlines the challenges and opportunities of not working on your platform.\\xa0
- Having the best of both worlds by making the brand bigger than the platform.\\xa0
- Diversifying across platforms to build community and then converting that traffic.
- How Uptown Creation was founded, and key pivots in their journey.
- Learning the Instagram algorithm and their specific social media marketing tactics.
- Chris shares about his pivot to LinkedIn and what the clients and services entail.\\xa0
- Building authentic relationships and a trustworthy reputation.\\xa0
- Why creating content is still really new for the healthcare sector.\\xa0
- Where Chris sees Uptown Creation heading in the next few years.
- The concept of developing your craft, and always being able to be close to the ground.
- Always keeping your endpoint in mind.
Links Mentioned in Today\\u2019s Episode
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