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For today\\u2019s episode we interview Bijal Patel, founder of LAUNCH, an award-winning, commercially-focused Interior Design and Graphics firm based in Houston, TX.

Bijal brings a fantastic personality and great energy to the show.

We talk about:

• LAUNCH\\u2019s focus on high-end design, regardless of budget.
• Authenticity in design and how newer generations value authenticity more than ever.\\xa0
• Bijal's transition from working at two prominent architectural firms to founding her own company.\\xa0
• The importance of a designer\\u2019s role on the field dealing with contractors.
• The advantage of being a specialist rather than a generalist.\\xa0
• New trends in design and the intersection of design with art and culture.

Please follow Bijal on Instagram @welaunchyou as well as on LinkedIn to stay up to date with the latest trends within the interior design industry in commercial real estate.