How to create copy for global products with Diego Graglia @ Netflix
b'Netflix content designer Diego Graglia has a lot to say about creating English copy for a global audience. Being bilingual helps him to understand the complexities involved in localization, which comes in handy when your product is available in 30 languages. His collaboration with the localization team often starts even before he starts writing. But it\\u2019s not just about a multilingual perspective \\u2013 it\\u2019s just as important to have a multicultural approach.'