Hacking my way through the world of UX Writing | Greta van der Merwe of Careem

Published: Sept. 3, 2019, 5:50 p.m.

b'Greta van der Merwe\\u2019s UX writing career has skyrocketed, going from an ad agency to senior UX writer a unicorn company recently acquired by Uber.\\n\\nI first met Greta when she was among the original members of our Facebook group, participating in discussions and sharing her talents with others. In fact, after she participated in the first class of our UX writing course (we\\u2019re about to open the fourth), we were so impressed that we took Greta on as a student mentor in future classes.\\n\\nShe has a great post about how no one in her organization seems to understand how UX writing should work.\\n\\n\\nIt\\u2019s been a true honor watching her career progress and I was delighted to speak with her recently about the following topics:\\n\\nHow she went from copywriter to Senior UX writer in such a short period of time\\nHow to collaborate with designers as a senior UX writer\\nThe processes and tools she uses\\nHow she stays up to date with the UX Writing industry\\nOvercoming the challenges of collaboration, tools, and localization\\n\\nWords of wisdom from one of the best UX writers I know.'