Training, Skill-building, and Listening to Your Voice with Amy Franko
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On today\'s episode, Gina and Susanna welcome the incredible Amy Franko, sales strategist, consultant, trainer and key note speaker. Amy begins by delving into the mindset of leaders and\\xa0 companies in the current economic climate. There are those that are holding back and shrinking, and there are those that are continuing to invest and grow and leveraging opportunities.
She explains that sales strategy and skill development that is championed by company executives are the ones that find the greatest success. They talk about the value of high-quality recruiting, and how losing a sales professional can mean a huge hit to your P&L in both hard and soft costs.
Amy also talks about her book,\\xa0The Modern Seller\\xa0and gives five capabilities of a successful modern seller. She also explains how her work as a consultant, trainer and skill development coach, leads to discovering other needs within sales within an organization which leads to long term advisory work.\\xa0
They also discuss the feeling of being back to selling and interacting in person, their best ways to \\u201coperationalize the day\\u201d (Trademark Gina Trimarco), the importance of silence, why people quit sales, why patience and persistence are the key to change, how coaches need coaches, and is it possible to over learn?
More about Gina
Engagement Expert \\u2013 Speaker \\u2013 Sales Trainer \\u2013 Entrepreneur \\u2013 Improv Comic
Gina is a Master Sales Trainer for Jeb Blount\\u2019s Sales Gravy who combines street smarts and improv comedy skills with her experience in the corporate and entrepreneurial worlds, which sets her apart from her competition.\\xa0
\\u201cSass without too much crass\\u201d is how Gina Trimarco describes herself. A high energy entrepreneur, engager, speaker, trainer, improv comedienne and podcast producer, Gina credits most of her success on her upbringing by her Italian mobster dad and German immigrant mother.
Prior to joining Sales Gravy, Gina founded and operated Carolina Improv Company, an improv comedy school and theater, in addition to Pivot10 Results, a sales training company. Thanks to this podcast, Gina was able to \\u201cstalk\\u201d her business role model Jeb Blount and convince him to hire her \\u2026 and sponsor this podcast!
More About Susanna
After graduating from Cambridge University in Music and Education,\\xa0Susanna\\xa0took her first sales role selling advertising space on websites.
She\\u2019s always been intrigued by the unfair negative stigma associated with sales and the way that after their initial excitement to work in sales, people will do everything they can to avoid actual prospecting.
With 14 years of experience in recruitment,\\xa0Susanna\\xa0challenges this mindset through her successful business sourcing sales professionals into recruitment roles.
Susanna\\xa0decided to become a Sales Gravy Master Trainer because Sales Gravy\\u2019s vision matches her own beliefs and values.
Susanna\\xa0is committed to providing excellence and dedication to all of her trainees so that they can achieve their goals and succeed in sales.
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