Succeeding Through Increments with Laura Casselman

Published: March 23, 2023, 4 a.m.

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Today Gina welcomes\\u200aLaura Castleman, CEO of JV Zoo, a company that Instantly connect your business with millions of paying customers and the top performing affiliates.

She discusses her new best-selling book \\u2018Trust Your Increments\\u2019\\xa0 and the challenges of being a woman in business. She shares her experiences of systemic sexism in the boardroom and the struggle to gain recognition in male-dominated industries. Her book offers a guide for the next generation of business leaders to achieve their goals with incremental, applicable steps without losing their soul.

Laura and Gina also talk about why to decide your own definition of success, working to stop comparing yourself to others you don\\u2019t really know, how life-changing it is to work on wowing yourself instead of others, teaching your children how to be happy set priorities, that happy employees perform better, and why knowing when to say no is a strong launching point to reaching your goals.

Find out more about Laura and JVZoo

Get her new book that was just put on the shelves this month, right here

Level up with\\xa0Sales Gravy\\xa0&\\xa0Sales Gravy University

More about Gina

Engagement Expert \\u2013 Speaker \\u2013 Sales Trainer \\u2013 Entrepreneur \\u2013 Improv Comic

Gina is a Master Sales Trainer for Jeb Blount\\u2019s Sales Gravy who combines street smarts and improv comedy skills with her experience in the corporate and entrepreneurial worlds, which sets her apart from her competition.\\xa0

\\u201cSass without too much crass\\u201d is how Gina Trimarco describes herself. A high energy entrepreneur, engager, speaker, trainer, improv comedienne and podcast producer, Gina credits most of her success on her upbringing by her Italian mobster dad and German immigrant mother.

Prior to joining Sales Gravy, Gina founded and operated Carolina Improv Company, an improv comedy school and theater, in addition to Pivot10 Results, a sales training company. Thanks to this podcast, Gina was able to \\u201cstalk\\u201d her business role model Jeb Blount and convince him to hire her \\u2026 and sponsor this podcast!

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