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WRW 027: Playing a Bigger Game with Sheri Fitts (and Michael Knouse)

Welcome back! I hope you\u2019re having a great summer and enjoying the warm weather. I wanted to switch things up this week and provide you with some insight into who I am as a person, business owner, and woman rocking Wall Street.

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Several weeks ago, I had the privilege of being a guest on my dear friend Michael Knouse\u2019s podcast, The Startup Sessions. Michael is a business coach, unconventional startup strategist and entrepreneur who not so long ago was selling software solutions to corporate clients. Knowing that he hand-selects his show guests based on their experience creating their own meaningful businesses, I was honored that he approached me to share my experience with ShoeFitts Marketing.

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On this episode, Michael and I dig into some of the challenges that hold many women entrepreneurs back, including setting appropriate rates for services. Are you afraid to charge what you\u2019re worth because you believe it will hurt your chances of successfully getting clients? If so, you\u2019re not alone! Unfortunately, this misconception could be harming your business by undervaluing yourself and your services. It\u2019s important to remember that what you\u2019re providing is valuable, and your clients want to pay for quality! My advice to Michael\u2019s listeners, and to you during this episode is simple \u2013 don\u2019t overcomplicate it, just raise your rates.

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If your entrepreneurial spirit is strong, but you\u2019re struggling to propel your business forward, I hope this episode will provide insight into managing your numbers and helping your business play a bigger game.

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For more information about Michael and The Startup Sessions, visit thestartupsessions.com, or find him on Facebook, Twitter, LinkedIn, Google+.

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And remember, if you like the episode, please be sure to share it with your colleagues, friends, and other connections. Let\u2019s continue the Women Rocking Wall Street movement!