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Ashlyn Carter, founder and CEO of Ashlyn Writes, joins Whiskey & Work to discuss strategic copywriting for entrepreneurs. Kelsey and Ashlyn cover motherhood stories, the difficulties of starting to write, tips and tricks during the writing process, and so much more. Sit back, relax and grab a pen and paper for this one \\u2014 you\\u2019re going to want to take some notes!\\xa0
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What we\\u2019re talking about\\u2026
Ashlyn Carter is a copywriting expert who offers copywriting and marketing courses for entrepreneurs and creatives\\xa0
Kelsey and Ashlyn discuss motherhood\\xa0
The special moments and reminder to stay in the present with a third child\\xa0
Ashlyn lays out three tips (or ingredients if you will) for starting the writing process:\\xa0
1: What do you actually want to say?
2: What do people need to hear? Use research from your customer data and recycle what you already know here\\xa0
3: Use frameworks that already work\\xa0
The best writers are really just the best editors\\xa0
The first draft is usually the hardest\\xa0
Ashlyn explains the framework she uses and how this helps her
Kelsey explains how she applies her \\u201cbetter than nothing\\u201d technique to writing\\xa0
The two discuss the difficulties of writing when it feels like you have so much to say \\u2014 good thing Ashlyn gave some tips here too!
Figuring out your \\u201ctough love toast\\u201d
Ashlyn lays out an exercise: draw out a quadrant and label each box think, said, feel, doing, then write out client examples, feedback, needs, etc. under each category. This is also a helpful tool to do while interviewing that will help you see what your clients need you to say.\\xa0
How to cut down extra text and fluff\\xa0
Ashlyn lays out her chicken nugget rule\\xa0
The two discuss AI and how to leverage it for your business
To learn more or connect with Ashlyn, visit the links below!\\xa0
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A {free} Tool or Two!\\xa0
Did someone say free? Yup that\\u2019s right. Kelsey\\u2019s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey.\\xa0
Links Mentioned
Ashlyn Carter\\u2019s Website\\xa0
Ashlyn Carter\\u2019s Instagram\\xa0
Kelsey Murphy\\u2019s Website\\xa0
Kelsey Murphy\\u2019s Instagram\\xa0
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