This is Not Advice: Metrics, Incentives, and the Seduction of Clarity
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This is the 8th edition of\\xa0This is Not Advice, my "not-advice" column for premium subscribers of\\xa0What Works. Today, I\'m talking about our over-reliance on metrics and how easily we\'re seduced by reductive data. When does a metric turn into an incentive for bad behavior? And why are we so happy to accept the feeling of clarity and certainty without actually understanding what\'s going on?
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