EP 289: Leading Through Uncertainty with &yet CEO Sarah Avenir

Published: July 14, 2020, 7 a.m.

b'In This Episode:\\n\\n\\n\\n* How Sarah Avenir took on the role of CEO for digital development & strategy agency, &yet* Why Sarah considers herself a naturally fearful person\\u2014and how she pushes herself to face that fear* Why refining the positioning & messaging at &yet helped her to discover how her strengths could be of highest value* How she structures her work and responsibilities to maintain her capacity for leadership* Why she focuses on being \\u201canti-overfunctioning\\u201d\\n\\n\\n\\n\\n\\nWe\\u2019re looking for leadership.\\n\\n\\n\\nWe\\u2019re living through this time of deep uncertainty: uncertainty about our health, uncertainty about our culture, uncertainty about our businesses\\u2026 uncertainty about our communities, our families, and\\u2014I think\\u2014even uncertainty about our relationships with ourselves.\\n\\n\\n\\nWe\\u2019re looking for leadership because there\\u2019s a lot to be wary of and, at the same time, there is a lot of opportunity too.\\n\\n\\n\\nWe\\u2019re looking for leadership because where there is a leader there are other followers we can gather with.\\n\\n\\n\\nWe\\u2019re looking for leadership because we\\u2019re called on\\u2014every day\\u2014to lead more and more ourselves.\\n\\n\\n\\nIf you\\u2019re a leader\\u2014and I know you are\\u2014you\\u2019re being called to lead in a new way right now.\\n\\n\\n\\nAnd that leadership can be humbling, scary, and exhausting.\\n\\n\\n\\nYour leadership is also an opportunity to figure out what your best role is\\u2014how you contribute the highest value, how you work best with others, what your vision of the future is. The call to leadership in this moment is a call to growth and clarity\\u2014which shouldn\\u2019t be confused with a call to certainty.\\n\\n\\n\\nI wanted to dig into what leading a team or community through a crisis can look like\\u2026\\n\\n\\n\\n\\u2026and I could think of no one better to talk to about this than my friend Sarah Avenir.\\n\\n\\n\\nSarah Avenir\\u2014who you might know better as Sarah J. Bray\\u2014recently took the helm as the CEO of &yet, a digital development and strategy agency.\\n\\n\\n\\nSarah is an incredibly thoughtful leader and I knew her approach on leading both herself and her team through this time would be an insightful look at embracing uncertainty.\\n\\n\\n\\nSarah and I chat about how she became CEO of &yet, how she considers herself a naturally fearful person, and why a key part of her leadership is knowing others have her back. We also talk about how she structures her time, team, and approach to her work so she can focus on her own role and let other people do their job.\\n\\n\\n\\nNow, let\\u2019s find out what works for Sarah Avenir!\\n\\n\\n\\n\\n\\n\\n\\nGrab Sarah\\u2019s book, now in its second edition, Gather The People. And keep your eye on this Instagram account for a free Gather The People course!\\n\\n\\n\\n\\n\\nWhat Works Is Brought To You By\\n\\n\\n\\n\\n\\n\\n\\nMighty Networks powers brands and businesses \\u2013 like yours! \\u2013 that bring people together.With a Mighty Network, online business owners just like you can bring together in one place:\\n\\n\\n\\n* Your website* Your content* Your courses* Your community* Your events online and in real life* And charge for them\\u2026all while building YOUR brand.'