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b'The Nitty-Gritty:\\n\\n\\n\\n* Why Toi Smith made the shift from virtual assistant to online business manager to growth & impact strategist* How she reassessed the true value behind what she was offering her clients so she could rework her business model* What eliminating exploitative business practices from her own model has taught her about creating value* How her rates, working hours, and client load is different now that she\\u2019s built a business that helps her take care of herself\\n\\n\\n\\n\\n\\nBusiness is an experiment.\\n\\n\\n\\nYou try something, you get a result, you learn. Then you try something else.\\n\\n\\n\\nLittle by little, the learning adds up to a business that works.\\n\\n\\n\\nBut often, our learning leads us down a path that earns some money and keeps us busy but doesn\\u2019t really let us thrive.\\n\\n\\n\\nDiscovering \\u201cwhat works\\u201d can feel like a dead end.\\n\\n\\n\\nIn other words\\u2026\\n\\n\\n\\n\\u2026success can make you feel stuck.\\n\\n\\n\\nYou\\u2019re your own boss. You\\u2019ve got good clients. You have plenty of work to do.\\n\\n\\n\\nBy many accounts, you\\u2019re successful.\\n\\n\\n\\nSo it can be really tempting to just make do with what you\\u2019ve got\\u2014even if it is slowly and relentlessly grinding you down.\\n\\n\\n\\nSo what happens when \\u201cwhat works\\u201d is actually grinding you down and making it hard to take care of yourself?\\n\\n\\n\\nThat\\u2019s the question we\\u2019re exploring today.\\n\\n\\n\\nIt\\u2019s a question I\\u2019ve asked myself several times during the course of my own business.\\n\\n\\n\\nThere have been plenty of times when what\\u2019s working in some ways just wasn\\u2019t working for me as a human being. There have been times when what works has turned into what worked\\u2014and I needed to rethink my business in a way that would contribute more to my own well-being.\\n\\n\\n\\nToday\\u2019s guest is Toi Smith\\u2014a growth & impact strategist who has wrestled with this same question.\\n\\n\\n\\nToi and I talk about how her identity and business model has shifted from virtual assistant to online business manager to strategist and why each pivot was necessary. We also talk about the ups and downs of making these changes and the impact each shift has had on her rates, working hours, and client load.\\n\\n\\n\\nPay close attention to how Toi talks about her mindset shift away from thinking of her work as labor and into thinking of it as thought partnership and leadership.\\n\\n\\n\\nShe\\u2019s had to dismantle and reassemble the way she thinks about how she and her business creates value in order to realize the full potential of her own entrepreneurship.\\n\\n\\n\\nNow, let\\u2019s find out What Works for Toi Smith!\\n\\n\\n\\n\\n\\nWhat Works Is Brought To You By\\n\\n\\n\\n\\n\\n\\n\\nMighty Networks powers brands and businesses \\u2013 like yours! \\u2013 that bring people together.With a Mighty Network, online business owners just like you can bring together in one place:\\n\\n\\n\\n* Your website* Your content* Your courses* Your community* Your events online and in real life* And charge for them\\u2026all while building YOUR brand.\\n\\n\\n\\nVisit mightynetworks.com to see more examples of brands bringing people together and taking their businesses to the next level.'