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b'The Nitty-Gritty:\\n\\n\\n\\n* What business therapist & mindset coach Nicole Lewis-Keeber does to help her clients identify boundary issues in their businesses* Why clear communication is key to have a great relationship with your business and your customers* How to renegotiate a relationship that\\u2019s run afoul of your personal boundaries* What habits and routines you can develop to ensure you\\u2019re upholding your own boundaries on a regular basis\\n\\n\\n\\n\\n\\nUnderpromise and overdeliver.\\n\\n\\n\\nIt\\u2019s a sound strategy for wowing your customers\\u2026\\n\\n\\n\\n\\u2026but it can also be a recipe for burning out.\\n\\n\\n\\nUnfortunately, plenty of well-meaning small business owners take the \\u201cunderpromise & overdeliver\\u201d mantra to extremes\\u2014especially women.\\n\\n\\n\\nThey bend over backwards to make sure their customers are happy\\u2014even if their boundaries and values are being trampled.\\n\\n\\n\\nI\\u2019ve seen this phenomenon up close & personal many times. I\\u2019ve also seen how taking the uncomfortable step to establish clear boundaries, charge prices that are appropriate for the level fo service being delivered, and realign scheduling can catapult a business into new, exciting territory.\\n\\n\\n\\nSince we\\u2019re focusing on customer experience right now\\u2026\\n\\n\\n\\n\\u2026I wanted to spend an episode focused on what creating customer experiences is not.\\n\\n\\n\\nAnd creating exceptional customer experiences is not necessarily about underpromising and overdelivering.\\n\\n\\n\\nIt\\u2019s not about bending over backwards to fulfill an unreasonable request.\\n\\n\\n\\nIt\\u2019s not about spending every waking moment going above and beyond for your clients.\\n\\n\\n\\nAnd while those examples might be an extreme interpretation of what ends up happening in many businesses, they\\u2019re also what drive many business owners out of service delivery and into business models where they think they can keep customers at a distance\\u2014only to find out they bring the same problems with them.\\n\\n\\n\\nThe problem is that exceptional customer experiences\\u2014and exceptional customer relationships\\u2014start with clear boundaries and expectations.\\n\\n\\n\\nAnd that\\u2019s just not a social or professional skill that many of us learn.\\n\\n\\n\\nWe\\u2019re often rewarded by teachers, romantic partners, bosses, and friends when we compromise our boundaries. We learn to underpromise and overdeliver at a young age\\u2014and we keep it up until we just can\\u2019t keep it up any longer.\\n\\n\\n\\nIt\\u2019s all part of a cycle that I learned about from my friend Nicole Lewis-Keeber.\\n\\n\\n\\n\\n\\n\\n\\nNicole is a Licensed Clinical Social Worker turned business therapist & mindset coach who helps entrepreneurs identify the patterns that cause friction and dysfunction in their businesses. She helps them identify trauma of all kinds, rework habits, and redefine relationships\\u2014with themselves, their team members, and their businesses.\\n\\n\\n\\nI wanted to ask Nicole how she helps her clients establish strong & clear boundaries while maintaining exceptional customer experiences in their businesses.\\n\\n\\n\\nWe talked about how to know when you have a boundary problem, why unclear communication is unkind, how to renegotiate boundaries when there\\u2019s a problem, and what kind of routines we can put in place to keep boundary issues from happening in the first place.\\n\\n\\n\\nNow,'