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b'The Nitty-Gritty:\\n\\n\\n\\n* How What Works founder Tara McMullin realized that business had gone off track* Why she chose to pivot to a building community-oriented business support network instead of offering coaching or online courses* What mistakes she made along the way and how she changed course to correct them* Why \\u201csteadfast commitment\\u201d is her barometer right now\\n\\n\\n\\n\\n\\nI turned 37 last month.\\n\\n\\n\\nI certainly don\\u2019t get worked up about getting older nor am I one for big birthday celebrations or rituals.\\n\\n\\n\\nBut this year, it really hit me just how much growing up I\\u2019d done in the last 12 months. I\\u2019ve done a lot of work on myself. And that\\u2019s led to a lot of very practical work being done to the business, too.\\n\\n\\n\\nI\\u2019ve examined old stories that were still controlling my thoughts and actions. I\\u2019ve looked at the shadow side of my strengths. I\\u2019ve questioned myself, my motivations, and my goals to make sure I\\u2019m blazing my own trail and not chasing someone else\\u2019s idea of success.\\n\\n\\n\\nAnd, like I said, this wasn\\u2019t just personal work\\u2014if there\\u2019s any \\u201cjust\\u201d about that.\\n\\n\\n\\nAll of the personal work I\\u2019ve done has led to some very real changes in how I run my business and how I operate as a leader.\\n\\n\\n\\nOver the last year, I\\u2019ve worked to slow down and loop my team into ideas I have or changes I want to make. I\\u2019ve integrated my work into the systems that our team uses. I\\u2019ve gone deep into the way our core product is built and delivered to question why we do what we do and how our product could serve our customers better.\\n\\n\\n\\nI\\u2019ve worked to make this podcast best in class.\\n\\n\\n\\nLooking back on all the work I\\u2019ve done over the last year, I have to admit\\u2026\\n\\n\\n\\nI am pretty damn proud of myself.\\n\\n\\n\\nSo I asked myself what exactly I learned through all that work\\u2014and how I could leverage it to keep the momentum going.\\n\\n\\n\\nI looked at all the ways the work I did over the last year left me feeling more fulfilled, more fully realized\\u2014and I realized that it all had one thing in common.\\n\\n\\n\\nWhen I committed\\u2014truly, fully committed\\u2014I not only got satisfying results, I felt freaking great about the process of getting those results.\\n\\n\\n\\nWhen I did something just because I could\\u2014or I thought I should\\u2014I might succeed but it didn\\u2019t make me feel awesome. I ended up feeling more anxious, self-conscious, or just plain bored.\\n\\n\\n\\nOkay, commitment. I can do that.\\n\\n\\n\\nAnd yes, again\\u2014this applies to both my personal life and my business life. It applies to my mindset and to the practical, hands-on work I do on a daily basis.\\n\\n\\n\\nSo on my birthday, I decided that the question that would shape this next year in my life would be:\\n\\n\\n\\n\\u201cWhat am I willing to make a steadfast commitment to?\\u201d\\n\\n\\n\\nAnd to answer that question, I would ask myself what does steadfast commitment actually look like? What does steadfast commitment to a race look like? What does steadfast commitment to an offer look like? What does steadfast commitment to this podcast look like? What does steadfast commitment to my relationship look like?\\n\\n\\n\\nTruthfully, these questions didn\\u2019t appear out of thin air. It\\u2019s actually something that\\u2019s been percolating for quite some time.\\n\\n\\n\\nSo much of my life and business to this point has been guided by impulse...'