EP 179: Reimagining The Coaching Business Model With Business Strategist Kyla Roma

Published: Jan. 29, 2019, 10:30 a.m.

b'The Nitty-Gritty on Kyla\\u2019s Coaching Business Model:\\n\\n\\n\\n* How business strategist Kyla Roma created a new coaching business model that combines both her needs and her clients\\u2019 needs* Why Kyla decided to change things up and what constraints inspired her to innovate on what was working* The unique coaching program structure and technology Kyla uses to respect her clients\\u2019 lives as \\u201crich tapestries\\u201d* How much time delivering personalized coaching services takes in her new model (it\\u2019s less than you\\u2019d think!)* Why Kyla decided to narrow the scope of her program to just a couple of key outcomes\\n\\n\\n\\n \\n\\n\\n\\n\\n\\n\\n\\nIt\\u2019s easy to think that, as a life, business, or health coach, there\\u2019s a specific business model that you\\u2019re supposed to follow. \\n\\n\\n\\nIn fact, I\\u2019ve been hearing exactly that from business owners for years. \\n\\n\\n\\nFirst, they work on getting 1:1 services dialed in, then they jump into group coaching, then they start building out their programs into online courses or workshops. Eventually, they plan to retire 1:1 coaching and group coaching\\u2026 and enjoy their carefree new lives of selling online courses and snapping selfies from Cabo. \\n\\n\\n\\nHere\\u2019s the thing: there is no such thing as \\u201cthe coaching business model.\\u201d \\n\\n\\n\\nPlenty of successful life, business, and health coaches\\u2014along with money, mindset, and productivity coaches\\u2014run their businesses in all sorts of creative ways. But, if you\\u2019re not paying attention, you could easily miss what they\\u2019re up to and how their businesses work. \\n\\n\\n\\nToday, I\\u2019m going to take you behind-the-scenes of one such creative coaching model.\\xa0 \\n\\n\\n\\nMy guest today is Kyla Roma. I\\u2019ve known Kyla for years and I\\u2019ve always respected the way she balances the creative and the analytical.\\xa0 \\n\\n\\n\\nKyla\\u2019s approach to business coaching and strategy is no exception. About a year ago, Kyla started pioneering a new model for the way she\\u2019d deliver business coaching. In our interview, we go behind-the-scenes of how that model evolved and how it works today. \\n\\n\\n\\nKyla and I chat about what prompted the idea, how she structures the coaching program, the unique way she incorporates technology to make the program more human, and how she markets the offer. \\n\\n\\n\\nIf you have an innovative coaching model\\u2014or your business defies the conventions of your industry\\u2014I\\u2019d love to hear from you, too! Hit me up on Instagram where I\\u2019m @tara_mcmullin. Shoot me a message and tell me what works for you! \\n\\n\\n\\nPlus, you can grab Kyla\\u2019s guide to 3 profit mistakes that service-based and teaching businesses make by clicking here.\\n\\n\\n\\nNow, let\\u2019s find out what works for Kyla Roma! \\n\\n\\n\\n\\n\\n\\n\\n\\n\\n\\n\\n\\n\\n\\n\\nWhat Works Is Brought To You By\\n\\n\\n\\n\\n\\n\\n\\nMighty Networks powers brands and businesses \\u2013 like yours! \\u2013 that bring people together.With a Mighty Network, online business owners just like you can bring together in one place:\\n\\n\\n\\n* Your website* Your content* Your courses* Your community* Your events online and in real life* And charge for them\\u2026all while building YOUR brand.\\n\\n\\n\\nVisit mightynetworks.com to see more examples of brands bringing people together and taking their bus...'