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b'The Nitty Gritty\\n\\n* The origin story of the \\u201cwing woman effect\\u201d\\n* How Mia Scharphie, founder of Build Yourself Workshop, uses what she calls a Virtuous Circle to connect with other business owners and grow her company (and how it differs from a mastermind)\\n* Why making amazing connections with other entrepreneurs doesn\\u2019t come down to magic or luck but instead by intentionally crafting the relationship\\n* How to use online business communities to find a business ally (plus, a number of ways to do this offline, too)\\n* What to do when you struggle with making an ask in business\\n\\nMia Scharphie believes in the power of a virtuous circle. It\\u2019s all about proactively cultivating the business allies within your realm who help take you to new heights \\u2014 in business and in life. In this episode, Mia shares exactly how she cultivates strong business allies by making asks, connecting over a virtual coffee date with people she admires, and so much more.\\nIf you\\u2019ve ever wondered how to take your business to the next level through strategic business connections, a business bestie, or a wing woman as Mia describes, this conversation is for you. (And be sure to download her guide on growing your virtuous circle by clicking here.)\\nWe release new episodes of What Works every week. Subscribe on iTunes so you never miss an episode.\\nCreating your virtuous circle\\n\\u201cIt\\u2019s about linking together with other people who can support you and connect you to the opportunities that you want. But it\\u2019s also about building deeper, longer-term relationships with other people that really levels you.\\u201d \\u2014 Mia Scharphie\\nFor Mia, a virtuous circle isn\\u2019t a nice to have; it\\u2019s a must-have. \\u201cIt\\u2019s a fundamental approach to how I think about and grow my business,\\u201d she says. \\u201cIt\\u2019s really about focusing on other people \\u2014 but as part of this collective pact that can move you forward.\\u201d\\nThere are a number of totally practical ways that Mia creates and grows her virtuous circle. First, she has what she called a business wing woman. \\u201cIt\\u2019s what some people might call a mastermind,\\u201d Mia says. \\u201cWe get under the hood. We share language and templates. Sometimes we\\u2019ll even swap challenges and solve them for each other.\\u201d\\nFor example, Mia recently helped her wing woman through a recent challenge on structuring her calendar\\u2026 and ultimately, Mia helped streamline her schedule so it\\u2019s that much easier to say yes to what she wants and no when she feels it necessary to preserve her energy and focus.\\nWorking with this business ally is something Mia\\u2019s done for the better part of four years. She also makes goals to meet for virtual coffee with interesting business owners that she connects with through CoCommercial and podcasts. This approach to connecting with other members and online business owners has led to partnerships and a safe space to share what\\u2019s working \\u2014 and what\\u2019s not \\u2014 in business.\\nIntentionally crafting connections\\n\\u201cSometimes things seem magical\\u2026 but I think you can craft a relationship this good.\\u201d \\u2014 Mia Scharphie\\nIn this episode, Mia talks about the origin of her relationship with her \\u201cwing woman\\u201d Kristen\\u2026 and how, over 4 years, they\\u2019ve supported each other through countless business challenges. And, as Mia mentions, this connection with Kristen didn\\u2019t happen by magic or by accident.\\nInstead, relationships that click and last begin with your willingness to make an ask \\u2014 even if you\\u2019re not fully clear on what you\\u2019re asking for, Mia says. The other key, she adds, is \\u201cto show \\u2014 not tell \\u2014 what is really going on in your business.'