Publishers Face A New Challenge To The World

Published: Jan. 18, 2018, 7 a.m.

b'Facebook moves to \\u2018fix\\u2019 the News Feed by de-emphasizing commercial content. The company said it\'s trying to prevent posts from \'businesses, brands and media\' from crowding out \'the personal moments that lead us to connect more with each other.Now, with Facebook changing its news feed to emphasize posts from friends and family, rather than those from media and brands, publishers face a new challenge to the world to which they most recently adapted. Facebook\'s changing algorithms will force publishers to adjust how they manage their online spaces. It likely will end \\u2013 or at least reduce the effectiveness of \\u2013 the common tactic of throwing every article up on the publisher\'s Facebook wall to see what sticks. Publishers will now have to put up content that produces conversation without using gimmicks to inflate clicks and comments. Google announced yesterday a new ranking algorithm designed specifically to downgrade the search rankings of really slow mobile pages. Google said "starting in July 2018, page speed will be a ranking factor for mobile searches."\\n\\nSupport this podcast at \\u2014 https://redcircle.com/webcology/donations\\n\\nAdvertising Inquiries: https://redcircle.com/brands\\n\\nPrivacy & Opt-Out: https://redcircle.com/privacy'