44: Make a Story "Vogue-Ready" with Mekita Rivas

Published: Feb. 22, 2022, 10 a.m.

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In this episode, we analyze a Vogue piece that stemmed from a different story idea entirely. From it, we learn how to nail down strategic pitching and story ideation, how to pivot when a reporter calls for it, and all the details that go into getting your client \\u201cVogue-ready.\\u201d And, after our conversation today, you\\u2019ll walk away with newfound confidence, knowing how to stick out, not just in an accomplished freelance reporter\\u2019s email inbox, but also on their social feed!

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In this episode you\\u2019ll learn\\u2026

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What makes a piece \\u201cVogue-ready\\u201d (or \\u2018Bustle-ready;\\u2019 \\u2018NY Times-ready; etc.!)
\\nWhy consistency is key (reporters recognize some publicists by name!)
\\nNew ways to relationship-build via social (not just on Twitter!)

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Our guest is...

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Mekita Rivas is a freelance journalist and creative consultant based in Washington, D.C. She is currently a contributing editor at Cosmopolitan and a senior contributing fashion editor at Bustle. Her writing has been published in The New York Times, The Washington Post, Vogue, Harper\\u2019s Bazaar, InStyle, and others. She primarily covers culture, style, and politics through the lens of gender, race, and ethnicity.

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Stories we talked about:

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