428. Small but Mighty: How to Build Your Fundraising Strategy + Tell Your Story - Jon McCoy, CFRE, Becky Endicott, CFRE and Floyd Jones

Published: May 26, 2023, 10 a.m.

b'

We\\u2019re so excited to kick off a new Friday series with Givebutter called Small But Mighty: How Small Nonprofits are Raising Big Dollars. As a \\u201csmall\\u201d organization, hosting fundraising campaigns can be a daunting task. It\\u2019s typical to wonder... How do we get enough supporters? Who will fundraise on our behalf? What happens if we don\\u2019t reach our goal? Where do we even begin? Join Jon, Becky, Floyd Jones and some special guests as we break down how small organizations are raising BIG funds through grassroots fundraising.\\xa0 In Part 1, we\\u2019re exploring how to tell your story and build your fundraising strategy. Tune in to get our playbook to find the right strategy for your org.\\xa0

\\U0001f4a1Learn

  • Mindsets needed for success\\xa0
  • How to tell your organization\\u2019s story
  • How to create the best fundraising strategy for your organization

Today's Special Guest
Floyd Jones, Director of Community & Partnerships, Givebutter

Episode Highlights\\xa0

  • Small but Mighty Series Tonesetting (1:15)
  • Start by asking the bigger questions (3:35)
  • Finding the right fundraising strategy for your org (6:30)
  • The assets you need to organize (11:20)
  • Partnering with other nonprofits (18:55)
  • The importance of having your own email list (20:40)
  • Do this/not that fundraising strategies (22:35)
  • The power of storytelling (24:10)
  • Where to connect with Floyd and GiveButter (26:20)
  • Floyd\\u2019s One Good Thing: Start with one. (29:40)

For more information + episode details visit: weareforgood.com/episode/428.

Meet - Good Friends - our listener support community here at We Are For Good. Good Friends comes with perks - exclusive episodes with Jon and Becky - including the Good Brief - our monthly cliff notes of the greatest takeaways + lessons learned from that month, PLUS exclusive bonus content and AMA episodes where we answer your burning questions and tap our community of experts.

Head over to weareforgood.com/friends to learn more \\U0001f973

Support the show

Support the Show

If you love the podcast, you\\u2019ll love Good Friends, our listener support community here at We Are For Good.

Not only do you get these perks, but you\\u2019re hanging with the most rabid fans who are restless to grow the Impact Uprising. This movement of believers are powering our free content and community with their monthly support, and Whoa Nelly, are we excited to invite you in.

Learn more today at weareforgood.com/friends.


Join the We Are For Good Community
You can think of it as the after-party to each podcast episode \\U0001f973

Say hi\\U0001f447
LinkedIn / Instagram / Facebook / YouTube / Twitter

'