235. Storytelling Your Mission through the Power of Video - Derek Watson

Published: Feb. 23, 2022, 11 a.m.

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Meet Derek. This filmmaker and storyteller has captured story in nearly 50 countries and believes everyone has a story - but the way it's told possesses the ability to connect hearts, community and passion like never before. We believe firmly that a compelling video can better launch your mission's story to a global community. Join us and this Emmy-winning filmmaker to talk through the storytelling arc and why you should be investing in video right now.

EPISODE HIGHLIGHTS

  • Derek\\u2019s story and journey to where he is today (2:50)
  • The founding story of Lampstand (5:30)
  • The growing trend for investing in digital storytelling (8:30)
  • Derek and his team\\u2019s storytelling process and the elements they focus on to build an authentic narrative (11:00)
  • Derek\\u2019s advice around making someone feel comfortable and safe to share their story during the interview process (14:00)
  • Finding hope within each story (21:00)
  • Ethical storytelling (23:00)
  • The case for investing in video (27:00)
  • A powerful moment of philanthropy in Derek\\u2019s life (33:00)
  • Derek\\u2019s One Good Thing: Everyone has a story. How will yours be told? (36:00)



For more information and episode details visit: www.weareforgood.com/episode/235

The We Are For Good Podcast is co-hosted by Jonathan McCoy, CFRE and Becky Endicott, CFRE and welcomes the most dynamic nonprofit leaders, advocates and philanthropists to share innovative ideas and lessons learned 3x a week!

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About Our Sponsor Virtuous
You know we believe Everyone Matters - and we\\u2019ve witnessed the greatest philanthropic movements happen when you SEE and activate donors at every level. Here\\u2019s the thing, Virtuous created a fundraising platform to help you do just that. It\\u2019s much more than a nonprofit CRM. Virtuous is committed to helping charities reimagine generosity through responsive fundraising. We love it because this approach builds trust and loyalty through personalized en

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