019: How to get inside your customers' heads

Published: Oct. 12, 2016, 12:30 p.m.

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Effective marketing is getting the\\xa0right message in front of the\\xa0right people. In other words, if you can enter the conversation already in your prospects' minds, you'll find your marketing resonates with them and it'll be easier to get sales. In this episode you'll learn how to get inside your customers' heads, and what to ask.

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