Start with the Right Video Marketing Strategy

Published: Aug. 15, 2016, midnight

b'A video is simply a visual marketing tool. And like all marketing assets, without the right strategy, this tool can be blunted and deemed ineffective. That is why it is important to begin with a video marketing strategy that takes defines the objectives and determines what type of video, where and how to use it and most importantly - why even use video to begin with.\\n\\nOn this extremely useful podcast, hosts Joel Goobich and Brendan Carty have an in depth discussion with Video Marketing expert Jeff Pelletier of BaseTwoMedia.'