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Being in business is a matter of service. And the only way to be of service is to ask somebody what they want. Coaches and Consultants must narrow down what they have to offer to a *minimum via audience, one that you can identify with you and would be attracted to what you offer. If you are marketing to everyone, you're just setting yourself up for frustration and failure.

Here's Three Things to Get Totally Clear On:

1. What exactly do I want from my business?
2. What is the absolute minimum necessary I need to do to achieve that?
3. What is the fastest and easiest path to get that done?

In this episode we cover:

\\u274b Exactly how to 'specify and narrow' your target market.

\\u274b How to state 'what you do' in it's the simplest form. We share details on how to find one magic thing that 'clicks' so you can avoid confusing the people you want to serve.

\\u274b The most vital component for your coaching business success. \\xa0

This episode will help you to define your target market and specifically how to attract your ideal prospects. You can make an impact by helping your ideal prospects recognize that you know precisely where they are, what they are struggling to achieve, and that you can help them.

If you're uncertain about your *minimum viable audience, this episode is for you!

*by Scott Godin

*Recorded 4/15/20

HERE ARE ALL THE RESOURCES WE CURRENTLY OFFER (more to come, so join our community to receive updates)

'Pivot Your Practice' Mini-Course Workshop:
https://upscaleyourbusiness.com/5-day-map

'90 Days to Clarity & Clients':
https://upscaleyourbusiness.com/90-days-to-clarity-clients

Request your FREE PERSONALIZED MARKETING ASSESSMENT:
http://www.upscaleyourbusiness.com/assets

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SUBSCRIBE to our YouTube Channel:
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LISTEN TO OUR PODCAST that will help you on your online business journey:
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REGISTER for our LIVE Implementation calls (these are real-life business coaching calls):
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CONNECT WITH US:
Jaimie Skultety:
https://www.linkedin.com/in/jaimieskultety

Mark Kanty:
https://www.linkedin.com/in/mark-kanty

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OUR SITES:
Upscale Your Business:
http://www.upscaleyourbusiness.com

Upscale Your Coaching Business:
http://www.upscaleyourcoachingbusine