How Kellogg's is Leveraging Emerging Technologies and Strategic Partnerships to Build a Scalable B2B2C Platform
b'Robert Birse, the Head of Global B2B Ecommerce at Kellogg\\u2019s, explains how the company is leading the charge in creating scalable B2B Ecommerce strategies using technology like A.I. and machine learning to build symbiotic relationships and partnerships with customers.\\n\\nUp Next in Commerce is brought to you by Salesforce Commerce Cloud. Learn more at salesforce.com/commerce'