Using "Call-Outs" to Generate Revenue From Email Marketing
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To do email marketing the right way, you\'ve gotta get a few things right. You have to send value, build a relationship, and treat your list with respect. But you also need to generate revenue. One of the most effective ways to do that is with "call-outs." These are emails that speak to a specific segment of your audience. I dive into detail (with examples) in this episode.
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