Sounds That Sell

Published: Nov. 1, 2023, 10 a.m.

b"Since the earliest days of commercial radio, companies have been using sound to worm their way into our brains. And over the decades, they\\u2019ve come up with all kinds of sonic tactics to make us want, crave and remember their products. In this episode, we take a whirlwind tour through the sounds of persuasion. This story was adapted from Under the Influence with Terry O\\u2019Reilly.\\n\\nWatch our video shorts on Youtube, Instagram, and TikTok.\\nFollow us on Reddit, Twitter, and Facebook.\\nSign up for Twenty Thousand Hertz+ to get our entire catalog ad-free.\\nIf you know what this week's mystery sound is, tell us at mystery.20k.org\\nSend us a message with your Bass Tape memories at hi.20k.org.\\nSubscribe to Under the Influence with Terry O\\u2019Reilly wherever you get your podcasts.\\nEnter to win a free Scarlett audio interface at focusrite.com/20khz.\\nListen and subscribe to Class of 88 on Wondery.\\nGet 15% off an annual MasterClass subscription at masterclass.com/20k.\\nSupport us by supporting our sponsors at 20k.org/sponsors.\\nEpisode transcript, music, and credits can be found here: https://www.20k.org/episodes/soundsthatsell\\nLearn more about your ad choices. Visit megaphone.fm/adchoices"