Sonic Branding

Published: Aug. 20, 2018, 10 a.m.

b'We are constantly exposed to sonic branding in television, radio, and web commercials. We deconstruct some of the most impactful audio logos in history and explain how the brain interprets them. Featuring Scott Simonelli, CEO of Veritonic and Walter Werzowa, founder of Musikvergnuegen.\\xa0\\xa0\\nTwenty Thousand Hertz is hosted by Dallas Taylor and produced out of the studios of Defacto Sound.\\xa0\\nConsider supporting the show at donate.20k.org\\xa0\\nEpisode transcript, music, and credits can be found here: https://www.20k.org/episodes/sonicbranding\\nLearn more about your ad choices. Visit megaphone.fm/adchoices'