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Joel does his creative directing at Muhtayzik/Hoffer agency in San Fransisco. We talk about what his job entails and his path to getting there. We talk about a lot of topics that will resonate with all creatives, like getting that spark and what to do if the spark just isn't there. Check out the podcast, and then check out all the cool things and people that work with and for Muhtayzik/Hoffer: https://mtzhf.com/\\xa0