The business team behind Hurlyburly -- advertising representative Rick Elice, agent Milton Goldman, legal counsel Jay S. Harris (Tony Winner for 1999’s Side Man), stage manager Peter Lawrence, press representative Sandra Manley, and producer Frederick Zollo (Tony Awards for Part One and Two of Angels in America and the 2002 revival of Private Lives) -- discuss how David Rabe's play found a producer, director, and high profile cast for its debut at Chicago's Goodman Theatre, its successful off-Broadway run prior to Broadway, producing with a profit pool plan, production costs including the advertising budget, and the present state of the American play.