The Science of Client Relationships with Paul Phillips
b'There isn\\u2019t much more important in agency life than the relationships you build with your clients.\\n\\nAnd yet, building client relationships is something I have never received any formal training in. It\\u2019s just something you learn on the job.\\n\\nWhat if I tell you there\\u2019s an equation for what forms great client relationships. Better still, what if I invited an agency pro and expert on client relationships to explain it? Look no further.\\n\\nIn the latest episode of Through the Line, Paul Phillips joins me to explore the \\u2018Trust Equation\\u2019, developed by David Maister in his famous text, The Trusted Advisor and what this means for improving agency and client relationships.'