How to get earned media coverage with Andrew O'Brien
How to get earned media coverage like Forbes, Inc, Good Morning America and the local news. \n\nIn this podcast I interview Andrew O\u2019Brien, founder of Press Nation. \n\nAndrew O'Brien built a software that helps Authors, Speakers, Coaches and Experts land real news interviews in as little as one hour. The world\u2019s first Digital Influence Platform leveraging Earned Media to build a fan base.\n\nHighlights\n\U0001f4f0 Earned media (such as news interviews) is more trustworthy and valuable than paid or owned media.\n\U0001f3af Press hacking involves aligning your story with a reporter\u2019s interest or trending topics to secure media coverage.\n\U0001f310 Building a personal brand is important for business success, as people want to connect with individuals, not just corporations.\n\U0001f4a1 Maximizing the impact of interviews involves leveraging the opportunity to drive traffic to a landing page or sales funnel.\n\U0001f4aa Resiliency is the key trait for entrepreneurs, as failures and successes are part of the journey to success.\n\nConnect with Andrew here:\nhttps://www.prpowerplay.com/podcast-interest