944: Ross O'Lochlainn - "Conversion Engineering"
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Ross O\\u2019Lochlainn is a former engineer-turned-marketing strategist who runs Conversion Engineering \\u2014 a company that helps education entrepreneurs sell more programs without relying on the launch model through his proprietary Open Every Day System.
Listen in as Ross shares his story, his engineering upbringing, his marketing mindset and his brilliance with Lou on Thrive LouD.
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