906: CJ Stratte - "On the Move"
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CJ Stratte is the President and CEO at On The Move, Inc.
On The Move, Inc. started in Dearborn, Michigan, on January 28, 1992. Its founder, Maury Westerdale, recognized the need for a commercial truck lease program for self-managed local rental trucks, allowing the owner/operator to set their own rates and advertise their company at the same time. The ingenuity of Maury evolved into a turnkey truck lease program that launched On The Move, Inc. into the fourth-largest truck rental fleet in the United States.
Although the original target market for rental truck leasing was the Self-Storage industry, other industries began to discover the advantages of On The Move, Inc. Today our truck leasing program not only serves the Self-Storage industry but the moving industry, rental stores, real estate professionals, apartment communities, caterers and contractors.
CJ is taking this company to a whole new level and shares the history and On The Move\\u2019s story with Lou on Thrive LouD.
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