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As I head into my 79th episode of the Thought Talk podcast, I\\u2019ve decided to take a break, step back, and do a bit of reworking.\\xa0 The Thought Talk podcast will be back by the end of March and better than ever.\\xa0\\xa0\\xa0

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So for this episode I wanted to share with you four tips I learned decades ago that can help you ensure that your brand stays crazy ahead of your competition.\\xa0 In all honesty, they are so simple, it\\u2019s easy to toss them off. But don\\u2019t - they can truly transform your career and business.\\xa0

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These four simple things almost certainly ensure your personal, CEO, business, or executive brand will be successful. Tune in today and see you again at the end of March.\\xa0

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4 ways how you show up that matter most\\xa0

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• #1. Show up \\u2014 whether it be on social media, a webinar, a conference, or even just being where you say you will- showing up makes the difference between your brand shining or you being forgotten.

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• #2. Show up on-time \\u2014 whether it means getting on a webinar when it starts, delivering something when you promise, or just plain old being on time for an appointment- showing up when you say you will can elevate your brand.\\xa0\\xa0

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• #3. Show up prepared \\u2014 Taking the time to understand the people, situation, context, and objectives of the situation you are talking to says you have a brand that cares.\\xa0

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• #4. Do what you say you will. Ultimately, brands are built on trust, trust is built on credibility, and credibility is built on promises kept.\\xa0 The brand bottom line - do what you say you are going to do, when you say you are going to do it.\\xa0 Sounds simple doesn\\u2019t it? Think how many people you interact with who don\\u2019t do this and how it makes you feel about them.\\xa0

About Karen Tiber Leland

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Karen Tiber Leland is the founder of Sterling Marketing Group, a branding, marketing, and color strategy and implementation firm helping CEOs, executives, and entrepreneurs develop stronger personal, business, and team brands. Her clients include Cisco, American Express, Marriott Hotels, Apple Computer, LinkedIn, and Twitter.

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She is also the best-selling author of nine traditionally-published business books that have sold over 400,000 copies and been translated into 10 languages. Her most recent book is The Brand Mapping Strategy: Design, Build and Accelerate Your Brand. She regularly writes for Inc.com and Entrepreneur.com and has had articles published in Self, The Los Angeles Times, American Way, The Boston Globe, and many others.

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Karen has spoken for Harvard, The AMA, Direct Marketing Association, and Stanford, among others. She has been interviewed on The Today Show, CNN, CNBC, and Oprah.

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Get in touch with Karen on Twitter | LinkedIn | Instagram | Facebook

Resources

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Looking for more tips? Karen\\u2019s latest book, No-Nonsense: Time Management: 50 Tips to Hack Your Time and Get Everything Done, offers a practical approach to tackling the kinds of productivity issues we face in today\\u2019s technological world.

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You\\u2019ll find practical ways of assessing your relationship with time, avoiding interruptions and distractions by goal-setting, multi-purposing versus multitasking, delegating, managing online and offline meetings, maximizing to-do lists and minimizing unfinished business, embracing personal productivity habits, and right-sizing your social media and email, as well as many more readily actionable tips and tricks to hack your time.

Tweetables and Quotes to Share

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If you just show up for something, you will be more successful than 90% of the people out there. If you want your brand to shine, you have to be visible; you have to show up. PODCAST: bit.ly/3rM17FQ @KarenFLeland

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Think about the people around you that are never on time or arrive unprepared\\u2026 how much credibility do they have with you? PODCAST: bit.ly/3rM17FQ @KarenFLeland

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Brands are built on trust, trust is built on credibility, credibility is built on kept promises: always do what you say you\\u2019re going to do. PODCAST: bit.ly/3rM17FQ @KarenFLeland

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