A plant-based future for NZ: Jade Gray, Off-Piste Provisions
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The job of transitioning the primary sector from cows to plants will be a long but necessary journey. So if you were looking for someone to show the way, you\\u2019d do worse than Jade Grey. He\\u2019s managed a farm and a supermarket butchery ran a meat processing plant in China, and launched a chain of pizza stores in Beijing called Gung Ho! Pizza, which was China's first B Corp certified Food and Beverage company.
Now Jade and his family are back in New Zealand to launch Off-Piste Provisions, a plant-based food start-up dedicated to making Aotearoa as famous for its plant-protein as it is for meat. His first product is plant-based beef jerky and he joins me now to chew the um, fat. This interview first appeared on Vincent\\u2019s other podcast The Feed NZ \\u2013 a podcast all about the future of food.
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