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In today\\u2019s episode, I chat with Joeri Billast, a best-selling author on Amazon, renowned Web3 strategist, and host of the Web3 CMO Stories podcast. In his spare time, Joeri is a Leuven, Belgium-based Fractional CMO in B2B tech, leveraging his unique expertise to guide businesses in NFT and Metaverse marketing, driving substantial impacts in an emerging tech landscape.

Navigating the world of Web3 can be complex, so we began with the basics. What is Web3 and what innovations are represented under this umbrella term? What are the common misconceptions of Web3 - both opportunities and risks for enterprise organizations - and how can leaders maximize its value?

And we ended with a fun projection of Web3\\u2019s future. Where is it going in the next 12-18 months? And how will it affect working professionals like us?

I admittedly got to indulge my inner technologist here, and Joeri was kind enough to share his knowledge, insights and hopes for the future. It was a really engaging discussion, and I hope you enjoy our conversation, as much as I did recording it.

Joeri Billast

Joeri Billast is a renowned Web3 strategist, hosts the Web3 CMO Stories podcast and is a best-selling author on Amazon. Known for his W3X Marketing Mastermind and his work as a Fractional CMO in B2B tech, Joeri leverages his unique expertise to guide businesses in NFT and Metaverse marketing, driving substantial impacts in the emerging tech landscape.

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Thinking Inside the Box

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Matt Burns

Matt Burns is an award-winning executive, social entrepreneur and speaker. He believes in the power of community, simplicity & technology.

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