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In today\\u2019s episode, I chat with Aaron Mitchell, the visionary game-changer who sparked a wave of financial equity and inclusion when he drove an initiative to move $100m of Netflix's cash into Black-owned banks in 2020.\\xa0

The groundbreaking effort provided a platform for marginalized communities to thrive and drew nationwide attention, leading to features in The New York Times, CNBC, and Wired.

I originally met Aaron in 2020. I was in the throes of planning the global HR summit, to this day - still the world\\u2019s largest enterprise conference presented in virtual reality, and I wanted to have Aaron be a part of it.\\xa0

Unfortunately, schedules didnt line up, though we\\u2019ve remained in touch ever since, keeping tabs on each other\\u2019s progress, until one day we\\u2019d get a chance to speak again. Today\\u2019s that day and our discussion surpassed even my wildest expectations.\\xa0

Together we delved deep into Aaron's journey and motivations, his experiences at Netflix, and the genesis of his pivotal Black Banks initiative. We'll also explore our shared passion for Brazil, Aaron\\u2019s tactics for "hacking" the system for racial equity, and his vision for the coming 12 months.

It was a long time coming, worth every bit of the wait, and I hope you enjoy our conversation, as much as I did recording it.

Aaron Mitchell

Aaron Craig Mitchell is an LA based Entrepreneur, Advisor, Coach, and Change maker with nearly 20 years experience across various industries. He is currently the Co-founder and CEO of Pega Vis\\xe3o Salvador Club (PVSC), a Web3 entertainment company as well as CEO of Aaron Craig Mitchell Enterprises, LLC (ACME, LLC), a coaching and advisory business.

He was recently the Director of HR for Netflix Animation, one of the largest and fastest growing animation studios in history and prior to that spent his career as a leader in Talent Acquisition across various industries, companies and geographies. An experienced business leader with a demonstrated history of executing change, Aaron has become globally recognized for his historic work pioneering Netflix\\u2019s 2% Cash Holdings Pledge of $100 Million into Black Owned Banks.

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Thinking Inside the Box

Constraints drive innovation. We tackle the most complex issues related to work & culture. And if you enjoy the work we\\u2019re doing here, consider giving us a 5-star rating, leaving a comment & subscribing. It ensures you get updated whenever we release new content & really helps amplify our message.

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Matt Burns

Matt Burns is an award-winning executive, social entrepreneur and speaker. He believes in the power of community, simplicity & technology.

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