Hilton Barbour: Culture is Strategy
Hilton Barbour is the Vice President of Marketing for Kognitiv Corporation, a Toronto based technology company that helps clients sell more and recognise a higher yield by crafting smarter loyalty programs, using machine learning and data science.
Hilton is a strong advocate for action in transforming culture. He is passionate about creating winning brands by helping businesses become better communicators with employees and customers.
In this episode, Hilton and I are going to discuss tactics versus culture as well as the agility and adaptability in HR.
Hilton Barbour
Hilton Barbour's personal mantra is “Question Everything”.
His passion is to create winning brands by helping businesses become more adept at handling change and more effective at creating extraordinary customer experiences.
Hilton Barbour is passionate about culture because, over the course of his career, he has seen time and again that culture is either an accelerant of growth – or an impediment. As a marketer, Hilton believes that culture really is an organisation's only sustainable competitive advantage…and that winning organisations are the one’s that commit to their culture daily.
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Thinking Inside the Box
Constraints drive innovation. Each week we tackle the most complex issues related to work & culture.
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Matt Burns
Matt Burns is an award-winning executive, social entrepreneur and speaker. He believes in the power of community, simplicity & technology.
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